Booklet
WTF Is a Funnel
WTF is a funnel
A BEGINNER'S GUIDE TO WHY FUNNELS MATTER
EVER TAKEN AN ONLINE QUIZ?
THAT'S PART OF A FUNNEL.
DOWNLOADED A FREE EBOOK?
YUP,THAT'S FUNNEL TOO.
IN FACT FUNNELS ARE DESIGNED TO NURTURE AND QUALIFY LEADS.
WHY FUNNELS MATTER BECAUSE NO ONE LIKES A COLD CALL.
BAD EXAMPLE YOU WANT TO SELL AN ONLINE COURSE.
You wouldn't post once asking everyone to buy your product.
- There's no trust established.
- There's no nurturing being done.
- There's no value exchange.
YOU WOULD BUILD A FOLLOWING FIRST AND ESTABLISH TRUST.
Once you establish trust with your customers, they'll buy from you without hesitation.
- Offering value upfront with no strings attached.
- Building trust with the potential buyer.
- Nurturing the lead through the sales funnel stages.
- When they believe you, they'll buy from you.
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