Booklet
Dain Walker
Marketing
Why clients buy
Why clients buy
Trust
Client trust
You
Clients want to gain
More than they give
- Clients buy of people that have their best Interest in mind.
- The value of your service and product needs to exceed their financial investment.
- They need to trust that you are the right fit for them.
- Raise their trust by diagnosing their biggest problems and solving them
5 Reasons they wont buy
- Personal issues
- Budget constraints
- Competition
- Instability within
- Poor previous decisions
Diagnose what one
Build trust on it
Over promise
Then...
Over deliver
