Booklet

author

Jeremy Mura

Design

Turn Strangers Into Clients

design

Design

|

Turn Strangers Into Clients

People go through stages before becoming your client

1. Awareness

They know you exist.

2. Interest

Something unique about you has gained their attention.

3. Trust

Your behavior is trustable.

4. Consideration

They want your product, but they are determining if it gives them value.

5. Purchase

They believe your product gives them value.

6. Experience & Advocacy

Turn strangers into clients by:

*Having a social presence

*Being different from the crowd

*Building a community

*Being consistent in your branding

*Creating products & services full of value

*Emphasizing your value

*Asking for feedback and testimonials

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