The Power of Colour In Your Design
THE POWER OF COLOUR IN YOUR DESIGN
EVERY COLOR CAN TELL A STORY
It is associated with happiness, warmth and energy, optimism and creativity.
Yellow is the most visible color of the spectrum.
It is associated with energy, danger, strength, desire and love. Red captures attention. It allows a person to make quick decision.
It is associated with nature. It can represent new beginnings, growth, and hope. Green can have a balancing and harmonizing effect.
It is associated with sky, depth, stability, loyalty, cleanliness, and, understanding. Blue is sharply refracted by the eyes. Light blues are often relaxed and calming.
Bright blues can be energizing and refreshing.
Dark blues, like navy, are excellent for corporate sites or designs where strength and reliability are important.
It is associated with peace, purity, cleanliness, and virtue. It can help to convey cleanliness and simplicity, though, and is popular in minimalist designs.
Black is associated with power, elegance, and, formality. It can be either conservative or modern, traditional or unconventional, depending on the colors it's combined with.
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