Booklet

author

Yehor Haiduk

Design

The power of colour in your design

design

Design

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The power of colour in your design

Every color can tell your story

Yellow color

It is associated with happiness, warmth and energy, optimism and creativity. Yellow is the most visible color of the spectrum.

Red color

It is associated with energy, danger, strength, desire and love. Red captures attention. It allows a person to make quick decision.

Green color

It is associated with nature. It can represent new beginnings, growth and hope. Green can have a balancing and harmonizing effect.

Blue Color

It is associated with sky, depth, stability, loyalty, cleanliness, and understanding. Blue is sharply refracted by the eyes. Light blues are often relaxed and calming.

Bright blues can be energizing and refreshing.

Dark blues, like navy, are excellent for corporate sites or designs where strength and reliability are important

White color

It is associated with peace, purity,cleanliness and virtue. It can help to convey cleanliness and simplicity, though, and is popular in minimalist designs.

Black color

Black is associated with with power, elegance, and formality. It can be either conservative or modern, traditional or unconventional, depending on the colors it’s combined with.

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