Booklet

author

Ismail El Azizi

Design

The First Rule of UX

design

Design

|

THE FIRST RULE OF UX

EVERY DECISION A DESIGNER MAKES

AFFECTS THE USER EXPERIENCE

ONE OF THE DECISION CAN BE COLOR YOU CHANGED

SAP FOUND THAT ORANGE CTAS BOOSTED THEIR CONVERSION RATE OVER 32.5%

A SMALL DECISION CAN BE AN ARROW ICON YOU ADD TO A BUTTON

HELZBERG DIAMONDS SAW A 26% INCREASE IN CLICKS BY ADDING AN ARROW ICON TO THEIR CTA BUTTONS

NEVER NEGLECT HOW IMPORTANT A SMALL DECISION CAN BE

EVERY DECISION IS MOLDING THE FUTURE OF THE PEOPLE YOU DESIGN FOR.

DO YOU THINK ADDING THIS ARROWS HERE WILL HELP INCREASE THE ENGAGEMENT OF THE POST?

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