Booklet
Target Market Research 101
Target Market Research 101
TARGET Your MARKET is the specific group of people you want to sell services to
SO WHERE DO YOU START WITH MARKET RESEARCH
Compile data current customers
- Age
- Spe
- Location
- Language
- Spending Power & Patterns
- Interests
- Stage of Life
Go through your ANALYTICS and AUDIENCE INSIGHTS
Conduct competitor research on social media
BE CLEAR ABOUT THE VALUE OF YOUR OFFERING