Booklet
Simple Isn't Always Minimal
SIMPLE ISN'T ALWAYS MINIMAL
MINIMALISM IS THE REDUCTION OF QUANTITY
SIMPLICITY IS THE REDUCTION OF COMPLEXITY
MINIMALISM USES FEWEST ELEMENTS TO CREATE THE MAXIMUM EFFECT
SIMPLICITY IS THE STATE OF BEING UNCOMPLICATED
MINIMALISM IS OFTEN ALL TOO OBVIOUS
GREAT SIMPLICITY CAN BE PRACTICALLY INVISIBLE
MINIMAL IS ABOUT THE SURFACE. SIMPLE IS ABOUT THE EXPERIENCE
MINIMAL CAN SOMETIMES BE SIMPLISTIC. SIMPLE IS NOT ALWAYS MINIMAL