SIGNS YOU MUST CHANGE YOUR BRAND NAME TEST

SIGNS YOU MUST CHANGE YOUR BRAND NAME TEST:

1. Your name is causing confusion around what you do

2. Failing to connect with your target audience

3. You've outgrown your name and need somthing better

4. When a company's name is tainted in some form

5. When product/service offering changes

6. Your name is causing confusion around what you do

7. You're using terms, words etc that are now feeling dated

8. Your product, offer, audience, industry has changed