Booklet

author

Steve Mellor

Marketing

How To Use Carousel Strategy To Grow Tiktok

marketing

Marketing

|

How To Use Carousel Strategy To Grow Tiktok

HOW TO USE THE CAROUSEL STRATEGY TO GROW TIKTOK

ON TikTok, GOING VIRAL REQUIRES THE SAME FORMULA

HERE ARE THE 5 THINGS YOU NEED TO MAKE THAT HAPPEN

GRAB THE ATTENTION

With instagram, your cover slide needs to be hyper attractive to stop the user from scrolling.

With TikTok, the first 3 seconds will make or break your video.

KEEP IT BITE-SIZED

Covering one bite-sized topic is the key to an effective carousel.

With TikTok, the sweet spot for video falls in the 15s range.

ELICIT EMOTION

Emotion is powerful, so use

emotion to make it memorable.

Are you making them laugh?

  • Are you making them excited?
  • Are you inspiring someone?
  • COMPLETIONS + REPLAYS
  • Does your carousel hook the user and make them swipe through to the end?
  • Are they watching the whole video and do they rewatch it? Longer view times and replays boost you in the algorithm.

MAKE IT SHAREABLE

Similar to Instagram carousels, the TikTok video needs to be highly shareable to have the chance at going viral.

WANT TO FAST TRACK YOUR GROWTH ON INSTAGRAM?

Get the FREE Grow From Scratch cheatsheet at the link in my bio.

More booklets by Steve Mellor

More Marketing booklets

Your recently viewed booklets

  • booklet-slide-images
  • booklet-slide-images
  • booklet-slide-images
  • booklet-slide-images
  • booklet-slide-images
  • booklet-slide-images
  • booklet-slide-images
  • booklet-slide-images
  • booklet-slide-images
  • booklet-slide-images
See all booklets