Booklet

author

Dain Walker

Marketing

Design projects like the airforce

marketing

Marketing

|

Design projects like the airforce

Design their
Missions

They plan for 3 potential outcomes always

Plan 1
Best case scenario
The pilot flies their rout, to their destination and delivers their payload without any issues.

Plan 2
What is likely to happen
The pilot flies their rout, and identifies potential threats that they will need to evade before delivering payload.

Plan 3
Worst case scenario
Mission failure, abort the aircraft and prepare for emergency rescue.

Apply these scenarios to your design projects

  1. Best case
    Your client hires you for a job, they love what you create and then they pay you.
  2. Likely
    Your client hires you for a job, they request that you make minor design changes when you deliver the work.
  3. Worst case
    Your client hires you, they have big design change requests or are challenging to work with.

Always plan for the worst case scenario

  • When taking on clients make sure the in the event of major project changes that your work still remains profitable.
  • Expect the possibility of this happening with every project and you will save yourself a lot of stress,

Never sell yourself short

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