Booklet
Branding shapes your marketing
Marketing is like pushing a giant block across a field
The harder you push, The more money you're spending
Your end goal is getting somebody to buy your product
Good branding shapes that block into a ball
You won't have to push as hard to get to your goal
Branding makes your marketing efficient
The impact you'll find it a lot easier to convince people, retain customers and get word of mouth going when you created a memorable brand
Marketing without branding will have you scratching your head. Your cost per sale will increase since your brand, your offer and what people can expect from you will not be clear.
Save on your marketing
Invest in branding