Booklet

author

Jeremy Mura

Design

BRAND CORE

design

Design

|

BRAND CORE

Are you looking into your CORE?

Every business needs to start with the

INNER LAYERS

Outer layer

Below the surface

Deeper layer

Innermost layer

WHY

Why do we exist?

Why are we here?

Why did we start?

Why now?

Why here?

HOW

How will we sell to the market?

How do we do what we do?

How is our process?

How do we impact society?

How do build awareness?

How do we create culture?

WHAT

What do we offer?

What is our X-Factor?

What is our price?

What is our goal?

What is our mission?

What is our strategy?

What do we represent?

THE BRAND CORE

What?

How?

Why?

START WITH THE CORE AND YOUR BRAND MAY BECOME A GLOBAL ONE

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