Booklet
Ace Your Social Media Brand Voice
Ace Your Social Media Brand Voice
If you're a brand, you're on social media.
ARE PEOPLE ENJOYING PESONALITY THROUGH YOUR VOICE?
If not, you need to follow this method.
SOCIAL MEDIA IS A VISIBLE PLATFORM.
You need to SPEAK UP and SHOW YOURSELF.
Use the following-traits:
CHARACTER/ PERSONA
- Friendly
- Warm
- Inspiring
- Playful
- Authoritative
- Professional
TONE
- Personal
- Humble
- Clinical
- Scientific
- Honest
- Direct
LANGUAGE
- Complex
- Savvy
- Insider
- Serious
- Simple
- Industry-related
- Fun
- Whimsical
PURPOSE
- Engage
- Educate
- Inform
- Enable
- Entertain
- Delight
- Sell
- Amplify
TO RECAP:
- Your social media voice determines your personality.
- You need to show up and speak up.
- Establish the right Character/Persona: Friendly, Warm,
- Inspiring, Playful, Authoritative, Professional.
- Use the right Tone: Personal, Humble, Clinical, Scientific,
- Honest, Direct.
- Use the right Language: Complex, Savvy, Insider,
- Serious Simple Indus -Related Fun Whimsical.
- Find the right Purpose: Engage, Educate, inform, Enable,
- Entertain, Delight, Sell, Amplify.
- Ace your social media brand voice and make an emotional impact on your audience!