Booklet

author

Jeremy Mura

Design

3 Logo design tips for young designers

design

Design

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3 Logo design tips for young designers

A LOGO SHOULD BE MEMORABLE

A logo is the first impression and can leave an impression. The key is to have a simple logo that can be easily recognized in the mind of consumers. It needs to ‘stick’ in their minds so they’ll think of the brand often.

A LOGO SHOULD BE APPROPRIATE

.A logo should always be relevant to "the business, objective, and industry. It needs to reflect the type of business it is and also be professional. A good tip is too always research and avoids negative or sexual connotations in the logo.

A LOGO SHOULD BE SCALABLE

Logos need to work for print and digital. Think big and also small. It needs to be able to adapt and fit on any device, a phone, website, or iPad. Can it work for a billboard as well as a small sticker? Keep it simple or have variations to make it work in multiple applications.

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